Robertson joins fight against blood cancers

[IntrepidInnovations]

Muskego, Wisconsin - December 15, 2009 - Aaron S. Robertson announced today that he will be participating in the friendly fundraising competition for the Wisconsin Leukemia and Lymphoma Society's title of Man of the Year for the Milwaukee region.

The LLS's Man and Woman of the Year competition is held over a ten week period each spring, and raises critical funds and awareness for such things as medical research, education and outreach, and aid to patients battling leukemia, lymphoma, and other blood cancers. The man and woman who raise the most funds for the local region will go on to compete in a national competition. A separate regional competition in the state will be simultaneously unfolding in the Madison area, with those top fundraisers advancing to the national competition, as well.

The 2010 Milwaukee competition will run from March 11th through May 20th.

Robertson, 26, is a 2007 graduate of Cardinal Stritch University in Milwaukee, where he earned a major in Political Science, minors in Sociology and Philosophy, a certificate in Integrated Leadership, and a non-credit certificate for a course in entrepreneurship. During his time at Stritch, among his other accomplishments, he served as president of the student government, Model United Nations Club, and Philosophy Club, which he co-founded.

He is author of the book, Beyond Majors and G.P.A.: A Real Philosophy for College and the World Ahead, which he wrote while still in college; has been a correspondent for the Muskego Chronicle since October 2007, reporting primarily on city government news; and contributes articles on entrepreneurship, business, leadership, history, politics/society, and other topics as a freelance writer.

Robertson is co-founder and president of Intrepid Innovations Inc., a firm specializing in Web design, graphic design, Internet marketing, and consulting. The company also operates the Intrepid Networking Club for college students, recent graduates, and young professionals.

Additionally, Robertson has been a member of the Zoning Board of Appeals for the City of Muskego since May 2008 and the Census Committee for the Village of Hales Corners since June 2009.

Robertson's memberships and affiliations include: Muskego Area Chamber of Commerce (Ambassador); Hales Corners Chamber of Commerce (Board member); Muskego Kiwanis Club (President); PRO Alliances; Milwaukee Area Professionals (MAPs); the Marketing/Promotion Study Group, Mayor's Task Force on Economic Development, City of Muskego; and the National Writers Union, UAW Local 1981.

For further information, contact:

Aaron S. Robertson
Intrepid Innovations Inc.
P.O. Box 151
Muskego, WI 53150
(p) 414.418.2278
(e) aaron@boldlyinnovative.com
(w) Aaron Robertson - Google Profile

[keith]

I've met Aaron personally. Good guy. I'd say great guy, but he didn't list "Wisconsin Business Owners" (http://WisOwners.com/rsvp) among his affiliations.

Another Wisconsin Business Owner did this last year. Obviously a good effort for a good cause.

Good luck, Aaron!

Regards,
Keith

[IntrepidInnovations]

Originally Posted by keith

I've met Aaron personally. Good guy. I'd say great guy, but he didn't list "Wisconsin Business Owners" (http://WisOwners.com/rsvp) among his affiliations.

Well then, I guess I'm just gonna have to work on that!

Hope all is well, Keith, and thanks again for such a great forum for all things Wisconsin!

--Aaron

[IntrepidInnovations]

Business owners/professionals, wanted to plant this seed in your minds...

This spring, from March 11th-May 20th, I will be participating in a friendly fundraising competition for the Wisconsin Leukemia and Lymphoma Society's title of Man of the Year for the Milwaukee region (see press release above).

The LLS's Man and Woman of the Year competition is held over a ten week period each spring, and raises critical funds and awareness for such things as medical research, education and outreach, and aid to patients battling leukemia, lymphoma, and other blood cancers. The man and woman who raise the most funds for the local region will go on to compete in a national competition. A separate regional competition in the state will be simultaneously unfolding in the Madison area, with those top fundraisers advancing to the national competition, as well.

On May 20th, there will be a formal gala held at Boerner Botanical Gardens in Hales Corners to cap the fundraising campaign.

Here's where I respectfully request your assistance, if you or anyone you know are able to provide any help.

In addition to seeking small donations on the individual level, I am interested in talking to businesses and organizations looking for some great advertising/publicity opportunities from this.

Here are some ideas for your consideration: An ad in the gala's program starts around the $150-200 range or so. Businesses and organizations can purchase tables of 8 at the gala for $400, while individual tickets are $50. Different levels of sponsorship opportunities for the gala start around $250. The gala will feature both a silent and live auction, and I will be in need of donations for both. For smaller items that are donated, we can bundle them into packages. On March 11th, I will be sending out a minimum of 100 letters to prospective donors, both individuals and businesses. For anyone who can donate the printing for those letters, and for anyone who can donate the postage for this, I'd love to include a couple of lines in the letter thanking the donors and including their Web site address, if applicable. I can hold events, such as wine tastings, happy hours at bars, etc. These are just a few of the many ideas that I have at my disposal for this fun and rewarding experience.

As you may know, I am a journalist and an online marketer. For any business and organization that can help me out in any way, you can count on some very good and very public "Thank Yous" from me. In addition to my own press releases and other forms of acknowledgment, the LLS puts out its own media campaigns thanking larger donors.

E-mail me at: aaron@boldlyinnovative.com if you are interested in learning more.